Face Tapping and Why you Need to Start

How to apply your products the right way


If you’re a skincare nut, you’re probably spending a decent amount of money maintaining your body’s largest organ. Serums, essences, sheet masks... they don’t come cheap. But if you’re rubbing and smooshing these precious potions into your face, you might not be getting bang for your buck.

In her book, The Japanese Skincare Revolution, skin guru Chizu Saeki states that you can only really reap the benefits of your fancy toners and emulsions when you apply them the correct way.

Personally, this emphasis on method and detail is one of my favourite aspects of Asian beauty. It’s not just about how much money you throw into it, it’s about dedication and discipline.

So, what is the correct way to apply your products?


For your oil cleanser, foam cleanser, and sunscreen, gently rubbing in a circular motion is the correct way of application.


For the remainder of the 10 steps, you should adopt a tapping motion with the tips of your fingers.

a) If your product is watery, pool it into your palm and then gently tap onto your face.

b) For thicker products, dot them evenly around your face and then tap into the skin until absorbed.

c) For sheet masks, you should always tap in the rest of that juicy essence after removing the sheet.

Tapping is beneficial because it stimulates blood circulation and helps the skin absorb the product. Increased blood circulation is also wonderful for keeping your skin taut.


For facial oils, firmly yet gently press the product into your skin. This motion should be far slower than the tapping and involve a larger area of your hand. Pressing is deliciously relaxing and the warmth of your hand helps your skin to absorb the oil.

So, what do you think of the tapping method? Do you already use this or are you perhaps keen to try? Share your thoughts in the comments below and don’t forget to subscribe to the mailing list for more updates!


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